We Are the 15 Percent

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Did you hear about the Cheerios ad featuring an interracial family? The video sparked an uproar in the online community.

Why? Because people didn’t like it. They were offended by the freedom to marry, I suppose. The choices that some of us make to love for character and connection rather than color or gender or societal norms.

The video happened to be published on my golden birthday. I didn’t really think twice about it, though. If people don’t like the way my family looks, they don’t have to look at us. And I don’t have to look at them, either.

When I heard about the campaign inspired by the backlash, We Are the 15 Percent, my heart grew warm. So maybe I’m not immune to the bigotry after all.

“We created [We Are the 15 Percent] to publicly reflect the changing face of the American family. According to the 2008 census, 15% of new marriages are interracial. And yet, it still feels rare to see something like the Cheerios ad represented in mainstream culture.”

I didn’t need to think twice about it. I submitted our recent family photo taken by the lovely Mandy Chiappini. And now, we are part of the project, we are representing the 15%, we are four faces in the vast expanse of America. We are a family, and maybe you think we look different, but the truth is that we’re just like you.

Check us out.

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2 thoughts on “We Are the 15 Percent

  1. It saddens me to know so many people were turned off by a commercial portraying a beautiful thing. I guess I’m naive to the progress our world/society has yet to make. Thanks for sharing. I’m not sure if my marriage is technically bi-racial but I’m always proud of my 1/4 Hawaiian Filipino husband so I submitted a pic to the “We are the 15 Percent” group and maybe they’ll put it up 🙂

    Like

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